Playbook / Design practices / Digital Prototype

Digital Prototype
A clickable digital prototype is an interactive simulation of a digital product (such as a website, portal, or app) that allows users to click through screens and complete key tasks as if the system were live, even though the underlying functionality may not yet be fully built.
Tips
1. Test prototypes with real service users
Involving local parents in testing provided practical insight into how the portal worked in real-life situations and revealed issues that internal testing would not have identified.
2. Use realistic tasks during testing
Asking parents to complete real application steps helped the team understand where users became confused or needed clearer guidance.
3. Combine multiple feedback methods
Using observation, paper surveys, online forms, and informal conversations produced richer insights than relying on a single method.
4. Create a comfortable and informal testing environment
A welcoming setting helped participants feel confident sharing honest feedback, improving the quality of insights gathered.
5. Plan time for rapid iteration after testing
Setting aside dedicated time immediately after the session allowed improvements to be implemented quickly before launch.
6. Share findings visibly with stakeholders and participants
Running a follow-up session to show how feedback shaped the final design helped build trust and strengthened internal support for user-centred approaches.
7. Recruit participants early to improve diversity
The experience showed the importance of starting recruitment earlier in future projects to involve users with a wider range of digital confidence and access needs.
8. Work closely with delivery and technical teams when prioritising changes
Collaborative prioritisation ensured that the most important usability improvements could be implemented within technical and statutory time constraints.
The practice helps you
Build Trust
Create consistent, transparent experiences that foster user confidence
Deliver Delight
Create emotionally engaging or enjoyable experiences for
Drive Engagement
Encourage interaction and sustained user interest
Examples of practice
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